ABC’s 2022: Immediate brands maintain market-leading positions
Tuesday 21 February, 2023
Immediate Media Co, the special interest content and platform company, has posted a combined print and digital circulation of 2,144,922 for reporting titles January-December 2022.
Immediate’s ABC audited print circulation is 1,966,119, down 10.46% year-on-year, with 100% of its circulation actively purchased.
Immediate’s ABC audited digital circulation is 178,803, up 9.31% year-on-year.
Immediate continues to be the UK’s leading publisher for subscriptions with 997,948 subscribers across print and digital, down 9.0% year on year.
Immediate retains its market-leader position in the majority of categories it operates in, including Food, Gardening, History and Youth and Children’s, and remains the number one publisher for subscriptions.
“Despite the difficult economic climate, Immediate’s trusted, quality brands continue to entertain and engage large audiences and maintain their market leading positions whilst growing reach across more platforms than ever before. Our subscriptions business continues to perform strongly across print and digital editions, complemented by a fast growing, premium apps business in our Food, Gardening and History portfolios”
Duncan Tickell, Chief Revenue Officer
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